How much do we earn from our investment in marketing (including personnel)?
The Return on Total Marketing KIPI score shows your organization's relative performance on the amount of program revenue earned for every dollar spent on marketing (including personnel): program revenue divided by marketing expenses (including personnel).
The last available data we have for you is Fiscal Year . To see your KIPIs for missing years, please update your survey data with CDP here.
Sorry, but there's not enough information to calculate a Return on Total Marketing Efforts KIPI score for .
If you decide that scoring better on this index is a goal, you would need to increase your Program Revenue or reduce your Total Marketing Expenses.
Roll over the dots to see your exact amount