How many people attend for every marketing dollar spent (including personnel)?
The Response to Total Marketing KIPI score shows your organization's relative performance on the the number of people who attend in person for every dollar spent on marketing (including personnel): total in-person attendance divided by marketing expenses (including personnel).
The last available data we have for you is Fiscal Year . To see your KIPIs for missing years, please update your survey data with CDP here.
Sorry, but there's not enough information to calculate a Response to Total Marketing Efforts KIPI score for .
If you decide that scoring better on this index is a goal, you would need to increase your Total Physical Attendance or reduce your Total Marketing Expenses.
Roll over the dots to see your exact amount