Overall Average

What We've Learned

The average arts and cultural organization engaged the equivalent of 10.3% of its local population.

Our Formula: Community Engagement

Ave. Total Touch Points

Ave. Population

Total Touch Points

Arts and cultural organizations engage many stakeholders in many ways. Here we take into account the total number of people per year that an organization engages, whether as in-person visitors, participants in online programs, volunteers, students, donors, employees of all types, etc. At this point we do not have data on cross-over engagement – e.g., knowing that someone is a volunteer for an organization, a students of its educational programming, and an audience member. Instead, we count aggregate touch points per organization, knowing that some people will have only one touch point and others will have many.

Population

Population is calculated using the spatially adjusted population of the local market.

View CDP Survey Lines Used

High Performance Indicators: Community Engagement

  • Driving Force Factors

  • Key Intangible Performance Indicators

  • Random

Identifying High Performance Indicators

One reason performance may be better is simply that the managing and/or artistic leadership make good decisions. This likely grows out of years of experience, learning, and developed expertise that forms an intangible yet essential ingredient. It is difficult to observe and measure but not impossible. We capture this as a Key Intangible Performance Indicator (KIPI), which allows us to determine that 37% of performance in Community Engagement can be attributed to good decision-making, for example. 48% of the variation in Community Engagement performance is random and is not explained by the driving forces or KIPIs Learn more about high performance and KIPIs here. Learn more»

View List of Markets

Individual Markets (CBSA Name):

  • New York-White Plains-Wayne, NY-NJ
  • Los Angeles-Long Beach-Glendale
  • Chicago-Naperville-Arlington Heights
  • San Francisco-Redwood City-So. S.F.
  • Washington-Arlington-Alexandria

View List of Markets

Large Markets (CBSA Name):

  • Atlanta-Sandy Springs-Roswell, GA
  • Dallas-Plano-Irving, TX
  • Houston-The Woodlands-Sugar Land, TX
  • Minneapolis-St Paul-Bloomington, MN-WI
  • Phoenix-Mesa-Scottsdale, AZ
  • Riverside-San Bernardino-Ontario, CA
  • San Diego-Carlsbad, CA
  • Santa Ana-Anaheim-Irvine, CA

View List of Markets

Medium Markets (CBSA Name):

  • Boston-Quincy, MA
  • Cambridge-Newton-Framingham, MA
  • Detroit-Dearborn-Livonia, MI
  • Edison-New Brunswick, NJ
  • Nassau County-Suffolk County, NY
  • Newark, NJ
  • Oakland-Hayward-Berkeley, CA
  • Philadelphia, PA
  • Warren-Troy-Farmington Hill, MIv
  • Baltimore-Columbia-Towson, MD
  • Cincinnati, OH
  • Cleveland-Elyria, OH
  • Columbus, OH
  • Pittsburgh, PA
  • Sacramento--Roseville—Arden-Aracade, CA
  • San Jose-Sunnyvale-Santa Clara, CA

View List of Markets

Small Markets (CBSA Name):

  • Lake County-Kenosha County, IL-WI
  • Albany-Schenectady-Troy, NY
  • Allentown-Bethlehem-Easton, PA-NJ
  • Bakersfield, CA
  • Buffalo-Cheektowaga-Niagara Falls, NY
  • Dayton, OH
  • Fresno, CA
  • Grand Rapids-Wyoming, MI
  • Milwaukee-Waukesha-West Allis, WI
  • New Haven-Milford, CT
  • Oxnard-Thousand Oaks-Ventura, CA
  • Peabody, MA
  • Providence-Warwick, RI-MA
  • Rochester, NY
  • Tucson, AZ
  • Worcester, MA

View List of Markets

Very Small Markets (CBSA Name):

  • Wilmington, DE
  • Akron, OH
  • Alpena, MI
  • Altoona, PA
  • Ann Arbor, MI
  • Ashland, OH
  • Athens, OH
  • Auburn, NY
  • Barnstable Town, MA
  • Barre, VT
  • Battle Creek, MI
  • Bay City, MI
  • Bellefontaine, OH
  • Bennington, VT
  • Big Rapids, MI
  • Binghamton, NY
  • Bishop, CA
  • Bloomington-Normal, IL
  • Bloomsburg-Berwick, PA
  • Bradford, PA
  • Burlington-South Burlington, VT
  • California rural
  • Cambridge, MD
  • Canton-Massillon, OH
  • Chambersburg-Waynesboro, PA
  • Champaign-Urbana, IL
  • Charleston-Mattoon, IL
  • Danville, IL
  • Davenport-Moline-Rock Island, IA-IL
  • Decatur, IL
  • Duluth, MN-WI
  • East Stroudsburg, PA
  • Easton, MD
  • Effingham, IL
  • Erie, PA
  • Fergus Falls, MN
  • Findlay, OH
  • Flagstaff, AZ
  • Flint, MI
  • Galesburg, IL
  • Gettysburg, PA
  • Glens Falls, NY
  • Hagerstown-Martinsburg, MD-WV
  • Hanford-Corcoran, CA
  • Harrisburg-Carlisle, PA
  • Holland-Grand Haven, MI
  • Hudson, NY
  • Huntingdon, PA
  • Illinois rural
  • Indiana, PA
  • Ithaca, NY
  • Jackson, MI
  • Jacksonville, IL
  • Johnstown, PA
  • Kalamazoo-Portage, MI
  • Kankakee, IL
  • Kingston, NY
  • Lake Havasu City-Kingman, AZ
  • Lancaster, PA
  • Lansing-East Lansing, MI
  • Lebanon, VT
  • Lebanon, PA
  • Lewisburg, PA
  • Lewistown, PA
  • Lexington Park, MD
  • Lima
  • OH
  • Macomb, IL
  • Malone, NY
  • Mankato-North Mankato, MN
  • Mansfield, OH
  • Marion, OH
  • Marquette, MI
  • Maryland rural
  • Massachusetts rural
  • Meadville, PA
  • Merced, CA
  • Michigan rural
  • Minnesota rural
  • Modesto, CA
  • Mount Vernon, OH
  • New Castle, PA
  • New Philadelphia-Dover, OH
  • New York rural
  • Nogales, AZ
  • Norwich-New London, CT
  • Ocean Pines, MD
  • Ogdensburg-Massena, NY
  • Olean, NY
  • Oneonta, NY
  • Ottawa-Peru, IL
  • Pennsylvania rural
  • Peoria, IL
  • Phoenix Lake-Cedar Ridge, CA
  • Pittsfield, MA
  • Portland-South Portland, NH
  • Portsmouth OH
  • Pottsville, PA
  • Poughkeepsie-Newburgh-Middletown, NY
  • Prescott, AZ
  • Quincy, IL-MO
  • Reading, PA
  • Red Bluff, CA
  • Rockford, IL
  • Safford, AZ
  • Saginaw, MI
  • Salinas, CA
  • Salisbury, MD
  • San Luis Obispo-Paso Robles-Arroyo Grande, CA
  • Sandusky, OH
  • Santa Barbara-Santa Maria-Goleta, CA
  • Santa Cruz-Watsonville, CA
  • Santa Rosa, CA
  • Sault Ste. Marie, MI
  • Sayre, PA
  • Scranton--Wilkes-Barre—Hazleton, PA
  • Selinsgrove, PA
  • Show Low, AZ
  • Sidney, OH
  • Sierra Vista-Douglas, AZ
  • Somerset, PA
  • Springfield, IL
  • Springfield, MA
  • Springfield, OH
  • St Cloud, MN
  • State College, PA
  • Stockton-Lodi, CA
  • Syracuse, NY
  • Toledo, OH
  • Traverse City, MI
  • Trenton, NJ
  • Truckee-Grass Valley, CA
  • Ukiah, CA
  • Utica-Rome, NY
  • Vallejo-Fairfield, CA
  • Van Wert, OH
  • Vermont rural
  • Visalia-Porterville, CA
  • Williamsport, PA
  • Wooster, OH
  • York-Hanover, PA
  • Youngstown-Warren-Boardman
  • PA
  • Yuma, AZ
  • Zanesville, OH

Community Engagement

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What We've Learned

The average arts and cultural organization engaged the equivalent of 10.3% of its local population.